Industry Updates

Ideas and Leadership for the Construction Industry.

We believe in bringing new possibilities to the North American construction industry with products and systems that answer the market need for higher performing, all-in-one materials. Get inspired with trends, insights, new product information, and leadership from our industry updates blog.


Arcitell Poised to Disrupt Claddings Market with Revolutionary Residential Siding Product

Qora cladding to make North American debut at IBS 2019. Arcitell, an American manufacturer of residential siding products, has announced today its innovative alternative to traditional claddings is coming to North America. Arcitell anticipates full commercialization of Qora cladding in 2019. This revolutionary product will be available in the Southeastern US and Texas, delivering a first-of-its-kind solution to the market.

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The Rise, Fall, & Rise Again of Masonry in Residential Construction

The classic American home aesthetic has changed over the years, but the material choices for cladding have remained relatively constant since the mid-1800s. Brick, stone, stucco, wood or timber cladding have come to dominate as the preferred home cladding. But the skilled labor shortage and material costs continue to dissuaded home builders from using these preferred materials.

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